unisg.ch

Case Study 1: Kids & Teen Banking

Problem Statement:

How should an UBS offering for 6-12 or 12-16-year-olds (and their parents) look like?

What features do young people want and what features might be important for their parents?

Target Audience:

Kids from 6-12 years and
Teens from 12-16 years (both groups including their parents)

UBS Mentor

UBS Mentor

Damian Jastrzebski
Team Head Strategy, UBS CH

HSG Mentor

HSG Mentor

Noah Lauffer
Coach & PhD Candidate - Startup@HSG

See Case Study 2 "A Super App Beyond Banking"

See Case Study 3 "My Future Digital Twin"

See Case Study 4 "Sustainability & "Know Your Client" (KYC)"